Read Full Campaign
In This Issue:
- Summer 2025 Visitation and Economic Impact in Maine
- Jamaica Relief Efforts
- Bissell Brothers Partner Mixer
- Partner of the Month
- Upcoming Industry Events
- Advertise in the 2026 Visitor’s Guide
- New Media Library Platform
- Looking to Photograph Your Space?
- New Partners
Summer 2025 Visitation and Economic Impact in Maine
The Maine Office of Tourism has come out with the Visitation and Economic Impact Report from this past summer.
Here are some key takeaways:
- Despite fewer visitors, visitors spent nearly the name number of days in Maine mostly due to longer overnight stays.
- Direct spend per visitor increased 2.5%.
- As expected, visitors from Canada accounted for 4% of overall visitation this summer down 3% points from 2024.
- 99% were satisfied; 97% will recommend a visit to Maine; 94% will return for a future visit.
Jamaica Relief Efforts
Hurricane Melissa has had a devastating impact on Jamaica, leaving many without homes or resources. Each year, we are fortunate to welcome many seasonal employees from Jamaica who help us navigate our busiest months. Today, some of them remain here in Maine—unsure of what they’ll return to.
Thanks to the leadership of Wallesha Allen, Senior Sales Manager at the Portland Regency Hotel and proud Jamaica native, and the team at the Portland Regency, Visit Portland has joined forces with the Portland Regency Hotel, HospitalityMaine, and the Maine Tourism Association to launch a humanitarian relief drive to support those affected.
Drop off items at various locations by December 12.
- Portland Regency Hotel
- Kittery Visitor Information Center
- Yarmouth Visitor Information Center
- Visit Portland offices at 1375 Congress Street
For a list of needed items, email Lynn Tillotson or Wallesha Allen
Partner of the Month
Our Partner of the Month Program seeks to highlight Visit Portland Partners who have shown extraordinary efforts in assisting our mission.
Click here to see who we are honoring this month.
Guest Suite Balcony at Portland Regency Hotel & Spa. Photo Credit: Irvin SerranoIndustry News + Events
News
- Lonely Planet has named Maine as one of their Best in Travel for 2026. It is the only domestic destination on their list. View article
- Upcoming Holiday travel: According to the latest Longwoods International American Travel Sentiment study, 77% of American travelers indicate that they plan to travel as much (59%) or more than (18%) last year, pointing towards a strong holiday travel season. Learn more
Events
- The HospitalityMaine 2025 Summit will take place on November 17-18 at the Samoset Resort. Learn more
- Save the Date for our annual meeting, The Destination Summit, which will April 8, 2026 at the University of Southern Maine’s Abromson Center in Portland. Learn more
Reading Visitor’s Guide. Photo credit: CapshoreAdvertise in the 2026 Visitor’s Guide
We’re producing our 2026 Visitor’s Guide — the region’s premier travel planner, reaching more than 900,000 readers online and 150,000 in print.
Target your tourism marketing dollars toward the most qualified audience — travelers planning to visit our region and visitors already here seeking attractions, dining, and shopping.
Interested in advertising? Contact Musseit (Moose) M’Bareck today to learn more: [email protected]
New Media Library Platform
We’ve transitioned to a new photo storage platform, CrowdRiff. As a Visit Portland partner, you now have access to our Media Hub (destination photos available for your own marketing purposes) within this platform, along with your own media galleries containing photos and videos you’ve shared or we’ve captured. We’ll soon provide links to the Media Hub, your galleries, and an upload link for new assets. We encourage you to upload fresh content to boost engagement and promotion. For questions, contact our Media Coordinator, Harleigh.
Looking to Photograph Your Space?
Peter Morneau of Morneau Studios is a Portland, Maine-based photographer specializing in architectural photography, commercial photography, and interior photography. Learn more
cityscape, Photo Credits: Peter Morneau Photography